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Facebook marketing

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With the coming of social media marketing, every brand on the planet is on a level playing field now, irrespective of its size or years of expertise. Consumers, armed with their like-minded users can ‘make or break’ a brand in this age. The way a new product is introduced to the world has completely changed the face. Joan Schneider, CEO of Schneider Associates, an integrated marketing and public relations agency sums this up nicely in…