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Marketing Strategies

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Even before the coronavirus, the percentage of remote workers was on the upswing, with some 70% of the workforce operating out of the office at least one day a week. An adaptable job environment that allows one to the job from home or co-working space is not just a benefit; for many, it is a demand: in a recent study, TimesJobs found that 30 per cent of respondents left work because they did not deliver…

If you’re a news publication, a travel writer or a digital advertising network, being mindful of what attracts or deters visitors on your website is an important marketing capability for any productive company. While we can all intuitively discern websites that talk to us from their not-so-pleasant counterparts, it is not that straightforward to recognise the features that make or break a strong website. User involvement is a major influencing factor to all the…

Simply put, setting goals should help focus the company on achieving the performance you expect. It’s easier said than done, of course, but if you start setting targets you’re on a journey toward reaching them. That doesn’t automatically mean you’re going to be good all the time, but every attempt is a practice that you’re going to gain to achieve with the next one. And when you’re ready to set your targets, you will…

It’s not much more than a glimpse of social media joy. We love the products that bring such moments to consumers (as customers of some of these brands, we really love when it happens to us). And we aim to deliver pleasure on a regular basis when we interact with Buffer customers online, too. Social media participation tends to be a slam dunk technique. Everyone’s expected to do it, right? But it certainly…

Understanding how to achieve your goals by growing is not just an easy goal; expanding your business is often a requirement for the sustainability and well-being of your family. What will you do to drive your business further than the point of merely existing? What will you do to transform it into your envisioned income-generating dominant force? Try one or more of these growth strategies. Most have been utilized extensively by other firms and will…

The Key Ideas: 1. Providing a Supreme Customer Experience 2. Centre More on Digital Transformation 3. Reach Far beyond Present By Future-Planning  The  Newyork Times Journal reported this year alone that the average CMO period fell from 44 months to 43 months since 2017. As a result, the CMO is now the industry’s shortest tenured C-Suite leader. Digging deeper into the results, it is evident that such a brief tenure…

Making use of hashtags to elevate your brand exposure is not as simple as trying to add #to your target keywords with social media updates happening faster than you blink. Brands must now not only depend on mainstream hashtags but also be aware of rapidly growing consumer and influencer trends. It allows maximizing the use of the hashtag so that consumers of social networking sites don’t skip your comments.  Many brands use social media…

As a business person, it is important to pay attention to these social media campaigns, particularly as 45% of the world’s population are active on social media. Even though every social media campaign can not achieve the same viral exposure as any other trendy viral challenges, yet there are several ways that you can try to improve your social media efforts. Below, let’s look at the top suggestions of the social media campaign…

These days, the new mantra for entrepreneurs is Teach and Don’t Sell! (The Economist 2015). A business creator’s strategy is to turn a business into a top seller by creating a business environment that encourages its focused consumer group to recognize and accept its brand. You’re probably still hunting, as a company CEO, for unique ways to attract new customers. How would you multiply your base of clients without actually selling? Here is a…

Powerful business development strategies are the redefining factors of every business. Each strategy crafted after deep observation, discussion and strong determination to execute these raw ideas should be accumulated and marketed properly. Thinking of Ideas can be an easy task, but implementing them is the most troublesome one. These ideas may vary up to individually. Almost every Ideas are normally driven by the passion of one person for his area of interest. The birth of…