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Travel Marketing

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People love to travel to new places to get themselves entertained, learn new things, new lifestyles and new cultures. With this trend growing at its highest pace, businesses are quite profitable in the tourism industry. Just like any other company increasing sales is the number one focus of a travel company. The competition is getting rough and abundant in the travel industry. New travel agencies are popping up in every nook and corner of places. Every…

Digitization has tremendously changed the face of the travel industry. With the infusion of digital marketing, everything is now just a click away. Digital consumption is very different from what it was once many years ago. The travel industry has become one of the fast-growing and largest industries of the world. To cop up with this competition, travel agencies have to employ great techniques to identify their buyer persona and tailor their offerings to the…

Wondering how your small travel agency with financial constraints can survive in today’s competitive tourism industry??? Investing in marketing research as well as employing different marketing techniques definitely helps in boosting your business. It doesn’t mean that you have to spend a huge sum like the big agencies. Whatever you have in hand must be spent wisely. Here are some easy and affordable marketing strategies that have a proven history of success for small travel…